Home > Press Releases > Growers Launches Alp…

Growers Launches Alpha Testing for Advanced CRM

New CRM platform, Growers.RALLY™, offers enhanced business management for ag retailers.

RALEIGH, NC, November 2020—Growers, the leading developer of agronomic technology solutions, announces Alpha testing for Growers.RALLY™, a program that provides participants with real-time access to a new customer relationship management (CRM) platform designed for agronomists and agricultural retailers to seamlessly manage their customers. 

The RALLY tool fuses the most important CRM and farm planning features into a single product for sales and management teams. The tool enables in-person conversations and robust meeting planning features providing a higher level of efficiency.

During the Alpha Testing phase, participants are provided live access to the RALLY platform and have the opportunity to give feedback on product features as they are released. The Alpha phase includes a core feature set that will then be expanded as users interact and provide feedback on the product.

 “RALLY is built around the needs of agriculture retailers and their farmer customers. The need for close collaboration between farmers and ag retailers has never been more important. Throughout our research, we found that most existing solutions only partially address those needs or are too cumbersome,” said Steven Valencsin, CEO, Growers.

“The Alpha testing phase is crucial, as it allows us to see how the software is being used in a wide range of real-world scenarios and helps us fine-tune the application,” added Andi D’Agostino, VP of Product, Growers.

RALLY will replace the company’s current Agronomy Tool and Sales Tool, bringing additional functionality and features, along with a more user-friendly interface. The new agricultural software tool is scheduled for general release during the summer of 2021.  

About Growers

Growers is a leading agronomic technology company that enables agronomists, ag retailers, and farmers to use data to drive better decision-making as it pertains to planning, planting, fertilizing, and treating growing fields. Growers helps align agronomists, ag retailers, and other trusted advisors around the success of the farmer to build a sustainable, profitable future. Headquartered in Raleigh, North Carolina, Growers employs a team of data scientists, engineers, developers, and agronomists, serving a rapidly growing customer base across the U.S. To learn more, visit growers.ag or follow us on Twitter and Facebook.

  • Ag Knowledge
  • Best Practices
  • Featured
  • News Article
  • Press Releases
  • Relationship Management
  • Technology
  • Topics